Marketing Analytics Summit 2018
Date : Jun 19, 2018 - Jun 20, 2018
Opening Hours : 18
Venue : Holiday Inn Mumbai International Airport
Location Address : Near Sakinaka Metro Station, Andheri Kurla Road, Andheri East, Mumbai, Maharashtra 400072
Country : India
Organizer : Inventicon Business Intelligence Pvt. Ltd.
Show URL :
Number of exhibitors : 100+
Major Exhibits :


Strategies, Insights and the road map to marketing analytics
Customer segmentation and analytics techniques
Driving loyalty and engagement through data personalisation and metrics
The way forward for marketing analytics
Marketing analytics and its impact on customer loyalty

The next industrial revolution : how analytics, AI and automation is changing the consumer markets forever

Introduction :


As the Indian marketing analytics industry is set to grow from its present value of $200 million to $1.2 billion by 2020 at CAGR of 25%, it makes a very important change in how marketing is perceived and about the role of data and analytics and its utilization to help an organisation meet its business goals.

The last decade has seen a major change in how brands and organisations reach out to their target audience and connect with them through various channel, majorly digital. Considering the age of millennials and technology savvy consumers who are always connected on the go, it is time that brands revamp their marketing strategies and use analytics to keep up with their audience. By 2020, it is estimated that there would be 50 billion devices connected over the country. Is your organisation positioned well enough to make the most of it?

Inventicon's Marketing Analytics Summit is packed with knowledge and practical insights to enhance your marketing measurement efforts and boost your overall marketing ROI. Learn how to make the most of the latest tools and techniques, get a glimpse of updated technologies and hear it from the experts on how to leverage them effectively.

Keywords :
Title Marcom Manager Name Damodar Pai
Telephone 8097586621 Fax
City/State Maharashtra Country India