We live in a cycle of boom and bust, and only the most agile and dynamic of companies survive these challenging times. To survive, companies need to swiftly adapt to the changes in culture and society, just as much as individuals must. Imagine then, how many times that long-established businesses have had to realign themselves to remain leaders within their industry while remaining true to their ethics.

One such company is famed Swiss luxury watch brand Bucherer, which was founded in 1888. The company was established as a watch and jewelry business by husband and wife Carl-Friedrich and Luise Bucherer in the picturesque town of Lucerne. The quality of the timepieces was quickly regarded as expert examples of Switzerland’s finest watchmaking, which, combined with their knowledge of fine jewelry, led to a European-wide reputation for their skills.

Move forward 130 years, and Bucherer is now successful across the globe, especially after taking over America’s Tourneau and the UK’s The Watch Gallery. The reason for this long-lasting success is that Bucherer has remained dedicated and passionate about providing their clients with luxurious and beautiful timepieces that symbolize their individual success.

The son of Carl-Friedrich and Luise Bucherer, Ernst, developed a strong working relationship with Hans Wilsdorf, the founder of Rolex, and this relationship remains today. Bucherer is proud of their shared history with Rolex and is today one of the longest standing official Rolex retailers.

Bucherer has continued to be loyal to the standards of craftsmanship and quality that made them a popular choice 130 years ago. Each and every brand that is included in their exclusive collections meet and exceed the expectations of their clients. The brand of Bucherer is synonymous with high-quality and luxury, and this is reflected in the luxury brands that they retail.

Whether you are seeking a classic luxury timepiece that exudes effortless sophistication from the Cartier collection or seeking a sports-friendly watch that can accurately keep your time efforts, there is something to suit all tastes and styles. Bucherer has adapted their collections to move with the times, and while the designs have changed, their promise of quality has stayed exactly the same.

The world-famous brands that Bucherer retail are recognized as being the top of the luxury watch industry, their survival and success are based on only sourcing the best examples of craftsmanship and design that there are. Cool, stylish and sleek – based in Bienne, Switzerland, Omega timepieces were chosen specially by Britain’s Royal Flying Corps in 1917 and are a further example of a luxury brand that Bucherer represents wholeheartedly. The brands outstanding reputation for accuracy has seen them being used as the official Olympic timekeepers through 28 Olympic Games, which is an incredible record.

Bucherer have been able to successfully expand and survive for so long because they understand what their clients want from their timepieces, they can guarantee that the service that they give will be exemplary, and the watches they offer are at the top of the luxury market.