Crazy Rich Asians hit U.S box office, may repeat success in China
China Knowledge Online
Aug 26, 2018

Aug 24, 2018 (China Knowledge) - The movie, ‘Crazy Rich Asians’ has become a hit at most theaters in the U.S. On track for a solid debut, it posted USD 34 million in its first five days of release. It was reportedly to cost USD 30 million in production.

Currently it has replaced ‘The Meg’ as the new number one weekend film in North American theaters. Most importantly, it hasn’t even shown in China where latest Hollywood films are always in demand.

To understand the success behind it, ‘Crazy Rich Asians’ is the first Hollywood film in almost two-and-a-half decade with large Asian casts. The last one was ‘The Joy Luck Club’ in 1993.

Starring Constance Wu and Henry Golding, the film depicts super-wealthy Chinese, their ultra glamourous lifestyles and hangouts, which feature iconic places in Singapore such as Marina Bay Sands Skypark, Raffles Hotel, Chijmes, and other exotic Asian style entertainment spots.

The film becomes a popular hit because of a myriad of reasons. One of which is growing interests in Asian or Asian-American descent characters that reflects the times and economic conditions where their presence in the U.S. have significantly increased. This new preferences have emerged and it is pinnacle of it success of the movie.

The strong results were propelled by good reviews and word-of-mouth. It is adapted based on Kevin Kwan’s 2013 novel and directed by Jon Chu.

The film is well received by film critics and promoters with strong ratings on Metacritic, IMDb, and Rotten Tomatoes.

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