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Debut fringe programme offers the latest industry innovations and trends
Focusing on China’s domestic market, Intertextile Shanghai Home Textiles – Spring Edition, takes place next week from 29 February to 2 March 2012 on the new fairground at the Shanghai World Expo Exhibition and Convention Centre. A record number of participants are confirmed with nearly 300 exhibitors, a 19% increase as compared with last year’s figures. Among them are suppliers from Austria, China, Hong Kong, Korea and Italy. For the first time, suppliers from Shaoxing and Tongxiang will form into special pavilions showcasing their regional expertise, alongside Haining and Yuhang pavilions. Together, these exhibitors will present their latest Spring / Summer collections of curtains, furniture and upholstery fabrics on 37,000 sqm of exhibition space.
Debut fringe programme offers the latest industry innovations and trends
This season a debut seminar programme presented by top industry professionals, provides the latest innovations in sustainable development and quality improvement. Among the speakers and topics presented are:
- Resource Saving and Eco-friendly Solutions for Home Textiles by Mr Alex Tai, Chuen Choi, Senior Marketing & Technical Marketing Manager, East Asia, Textile Chemicals for BASF (China) Company Ltd
- Home Textile Market Technical Requirement and Common Quality Analysis by Mr Seeker He, Senior Technical Consultant of softlines for SGS-CSTC Standards Technical Services Co Ltd
- Botanic softness with Lenzing Modal® by Ms Carls Susanne and Ms Lucia Chen, Marketing Hometextile for Lenzing AG and Lenzing Fibers (Shanghai) Co Ltd
In addition, the Spring fair will set up a unique interactive Trend Introduction Tour where attendees can find home textile and colour trends forecasted by China Home Textiles Trends Research and Extension Atelier.
Intertextile Shanghai Home Textiles Spring is organised by Messe Frankfurt (HK) Ltd, the Sub-Council of Textile Industry, CCPIT and the China Home Textile Association (CHTA).
For more information about these events, please email textile@hongkong.messefrankfurt.com.
For more information about textile fairs worldwide please visit: http://texpertise-network.com.
Background information on Messe Frankfurt
Messe Frankfurt is Germany’s leading trade fair organiser, with 457* million euros in sales and more than 1,769* active employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries, five branch offices and 52 international Sales Partners, giving it a presence for its customers in more than 150 countries. Events “made by Messe Frankfurt” take place at more than 30 locations around the globe. In 2011, Messe Frankfurt organised 101 trade fairs, of which more than half took place outside Germany. Messe Frankfurt’s exhibition grounds, featuring 578,000 square metres, are currently home to ten exhibition halls and an adjacent Congress Centre. The company is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent. For more information, please visit our website at: www.messefrankfurt.com
Media Contact
Telly Cheuk
Tel: +852 2238 9956
Fax: +852 2519 8632
telly.cheuk@hongkong.messefrankfurt.com
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