FLA Awards 2019 to honour industry’s visionaries in the local franchise and license industry
Oct 19, 2019

October 18, 2019, Singapore --( ASIA TODAY )-- The Franchising & Licensing Awards 2019 (FLA Awards 2019) will celebrate the sterling achievements of establishments in the local franchise and license industry, as well as recognising visionaries who have introduced innovative ideas and concepts through the years, and distinguishing promising businesses and brands which have inspired others towards achieving excellence.

This year, the Awards follow a recent milestone by the Franchising and Licensing Association (FLA) Singapore's launch of FLA’s competency framework initiative aimed at assisting Singapore’s small- and medium-sized enterprises (SMEs) to develop and improve their franchising and licensing strategy. Supported by Enterprise Singapore’s Local Enterprise and Association Development (LEAD) programme, the initiative focuses on the development of a competency framework, building franchise capabilities and facilitating internationalisation efforts of local enterprises. The capabilities built up through this framework will be critical for accelerating companies’ market entry and overseas expansion.

You and your camera crew are cordially invited to the FLA Awards 2019 Dinner & Presentation Ceremony on:

24 October 2019 at 7pm
Media registration starts at 6.30pm
Marina Mandarin Singapore
Ballroom, Level 1
6 Raffles Blvd, Singapore 039594

In its 15th year, the FLA Awards was introduced by FLA in 2005 to provide a formidable platform for successful franchise concepts and businesses to be showcased in the international arena. It also serves as a national benchmark for franchise concepts aspiring to greater heights. Over 250 brands have benefitted from the Awards since its inception such as Brotzeit, Jewel Coffee, Signarama, Anytime Fitness, 7-Eleven, Pezzo, Spinelli Coffee Company and Ya Kun.

The Awards, made up of both Competitive and Recognition Awards, comprise ten different categories that recognise and honour the various stakeholders in the franchise and license industry - Franchisors, Licensors and Franchisees.

This year, two new Recognition Award category – Sustainable Business Award and Innovation Business Award are introduced to recognise the exceptional efforts that both franchisors and franchisees have made. In Sustainable Business Award, companies have to assume the responsibility and to ensure that their business has made significant and positive impact on the environment and the society as a whole. Under the Innovation Business Award, companies must optimise the use and leverage on available technology and resources like data, talents and internet to drive their business forward to achieve business excellence.

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For further information, please contact:

Principal Publicist
Nalini Naidu
Mobile: 9633-3198